Xiamen, China – November 10–12, 2022

Xiamen, Fujian – NEWTOP SILICONE, a leading innovator in silicone consumer goods, is proud to announce its participation in the 2022 China (Xiamen) International Cross‑Border E‑Commerce Expo, held at the Xiamen International Convention & Exhibition Center on November 10–12, 2022. This pivotal industry event featured over 2,000 booths sprawling across a 70,000 m² exhibition space.

Highlights from NEWTOP SILICONE’s Expo Presence

• NEWTOP presented a comprehensive line of silicone products tailored for global markets, including eco‑friendly kitchenware, reusable storage solutions, and innovative personal care items.

• Demonstrations and live interactions underscored our commitment to durability, safety, and sustainable design—resonating with importers, e‑commerce platforms, and logistics partners.

• Leveraging the expo’s international platform, NEWTOP representatives engaged with potential distributors from RCEP, BRICS, and Belt‑and‑Road regions, aligning with the global strategy shaping the event.

Expo Overview & Industry Impact
As China’s flagship trade fair for cross‑border e‑commerce, the ICEIE brought together nearly 30 major platforms—Amazon Global Store, Alibaba International Station, Shein, and more. The three‑day event welcomed a significant uptick in participants and trade volume compared to previous editions.

Through concurrent sessions and themed zones—covering platform services, logistics solutions, supply‑chain innovations, and brand promotion—NEWTOP SILICONE deepened its understanding of market demands and e‑commerce dynamics.

About NEWTOP SILICONE
NEWTOP SILICONE specializes in designing and manufacturing high‑quality silicone goods for everyday consumers. Our mission is to blend functionality, eco‑responsibility, and user comfort—empowering global lifestyles with green solutions. Participation in ICEIE aligns with our vision to amplify international reach and enhance cross‑border partnerships.

Looking Ahead
Drawing on the success and invaluable feedback from Xiamen, NEWTOP SILICONE is expanding its overseas market strategy through e‑commerce platforms and local distributorships. We aim to launch targeted marketing initiatives and bolster digital operations to strengthen brand presence abroad.

For further information on our expo showcase or to explore partnership opportunities, please contact:

Media Contact
NEWTOP SILICONE Communications Team
Email: [email protected]
Phone: +86 18159292706

About ICEIE
Initiated by the Xiamen Municipal Council and co‑organized with national trade bodies, the China (Xiamen) International Cross‑Border E‑Commerce Exhibition (ICEIE) serves as a premier national-level trade exhibition. With its recurring success, the expo has grown into a comprehensive business networking and sourcing platform.