Shore Hardness Guide: Picking the Right Softness for Silicone Adult Products
In silicone adult products manufacturing, Shore hardness refers to how soft or firm the silicone material is. It’s a critical factor for adult toy brand owners, designers, and buyers because it determines the feel, flexibility, and durability of toys like dildos, butt plugs, sleeves, and vibrators. Choosing the right softness (or firmness) ensures the product meets the desired user experience – whether that’s a lifelike squish or a sturdy firmness – while still performing well during use. In this guide, we’ll explain Shore hardness in simple terms, compare Shore A and Shore 00 scales, and provide practical examples for various adult toys. We’ll also discuss the pros and cons of soft vs. firm silicone in terms of feel and longevity, and offer tips on selecting the perfect softness based on your product’s function and target market. Let’s dive in!
What is Shore Hardness and Why It Matters in Silicone Toys
Shore hardness (also known as durometer hardness) is essentially a measurement of a material’s squishiness or stiffness. In other words, it tells us how much a silicone resists being indented or compressed. The test is done with a durometer instrument that presses a standardized indenter into the silicone to measure resistance. The result is given as a number on a scale from 0 to 100 (higher numbers = harder material). For example, a silicone with a low Shore hardness will dent easily when you press it (very soft), while a high Shore hardness silicone barely gives at all (quite firm).
Shore hardness matters in silicone adult products because it directly affects how the toy feels and performs:
User Comfort & Sensation: A softer silicone toy will feel more yielding and gentle, whereas a harder one provides more resistance and pressure. This influences user comfort and the type of stimulation. For instance, softer toys can feel more lifelike and forgiving, while firmer toys press more firmly on erogenous zones.
Product Function & Usability: The hardness needs to match the toy’s function. A toy that is too soft might be too floppy to insert or use easily, while one that is too hard might be uncomfortable. Ensuring the right firmness means the product holds its intended shape during use without sacrificing comfort.
Durability: Hardness also correlates with material strength and tear resistance. Very soft silicone can be less tear-resistant; using a slightly firmer silicone can make a toy sturdier and more durable. For example, silicone around Shore A5–A10 feels as soft as human skin, but a harder grade (say Shore 20A) will generally hold up better against wear and tear.
In summary, Shore hardness is a key design parameter. Picking the right softness ensures the adult toy feels right to the user and withstands its intended use. Now, let’s look at how Shore hardness is measured using different scales and what those numbers actually mean.
Shore A vs. Shore 00: Two Scales for Softness
When dealing with silicone softness, you’ll commonly encounter the Shore A and Shore 00 scales (often written as “Shore 00-XX” or “Shore AXX” where XX is the hardness number). Both are durometer scales, but they are intended for different firmness ranges:
Shore A Scale: The Shore A scale is used for medium-soft to moderately hard rubbers. It ranges from 0 (gel-like soft) up to 100 (quite hard). Most standard silicone rubbers (like those used in cookware or seals) fall somewhere between 20A and 80A. In the adult toy context, firm silicone toys and those needing structure tend to be measured on the Shore A scale. For example, a silicone listed as “10A” means it’s a Shore A 10 hardness, which is still fairly soft and flexible (just past the very squishy range).
Shore 00 Scale: The Shore 00 (double-zero) scale is designed for extra-soft gels and rubbers – materials that are so soft they barely register on Shore A. Shore 00 also runs from 0 to 100, but uses a different indenter shape that’s better for super-soft materials. In practice, very soft silicone for adult toys (think squishy stress-ball feel) is often rated on the Shore 00 scale. A toy described as “00-30”, for instance, is Shore 00 hardness 30, which is softer than any “A” scale reading of 30 would be. It’s important to note which scale is being referenced – 00-30 is vastly softer than 30A.
![]()
Image Source:smooth-on
Shore hardness comparison chart: The Shore 00 scale covers very soft, gel-like materials (like gummy candies or gel insoles), while Shore A covers soft rubbers up to semi-rigid plastics. In silicone adult toys, you’ll mainly see Shore 00 and low Shore A values used.
Key difference: Shore 00 is used for ultra-soft silicones, whereas Shore A covers the soft-to-firm range of rubbery silicones. For example, many indie adult toy makers measure their softest products on the 00 scale and their firmer options on the A scale. If a manufacturer isn’t explicit about the scale, don’t hesitate to ask – a hardness “30” could mean very different things on 00 vs. A. Understanding these scales ensures you know exactly how soft or firm a silicone will be.
Typical Silicone Hardness for Different Adult Toys
Not all adult products use the same silicone hardness. The ideal softness depends on the toy type and its intended use. Let’s go through typical Shore hardness ranges (approximate) for common silicone adult products, along with why those ranges are chosen:
Dildos (Insertable Silicone Toys)
Range: Often Shore 00-30 up to Shore A10 for most silicone dildos, depending on the option (soft, medium, or firm). Some ultra-soft custom pieces can be as low as 00-20, while a few firmer designs may go above A10, but those are less common.
Details: Silicone dildos are frequently offered in multiple firmness options to suit user preference:
A soft dildo might be around Shore 00-30, which is very squishy – about the softness of a fresh gummy bear. This softness gives a realistic, yielding feel. The trade-off is that very soft dildos can flop over under their own weight, especially if tall or thin, making insertion a bit tricky. Some companies avoid going this soft for larger dildos for that reason, though dedicated “soft lovers” appreciate the lifelike squish.
A medium firmness dildo might use Shore 00-50. This silicone is noticeably firmer – akin to a stale gummy bear that still has some give but takes more force to squish. Medium (00-50) is a popular balance for dildos: the toy can usually support itself upright without significant flop, while still feeling soft to the touch. Many first-time buyers start with a medium softness.
A firm dildo choice is often around Shore A10 (sometimes labeled just “10A”). At Shore A10, the silicone is quite a bit more rigid: you can still bend the dildo, but it requires effort to squeeze it and it won’t wobble much at all. This level of firmness is for users who want more pronounced pressure or easier insertion (since the toy doesn’t yield as much). It’s also helpful for toys with a lot of texture or girth (we’ll discuss why in the tips section). Some larger or strap-on oriented dildos might even go a bit higher (Shore A15–20) to ensure they hold up during vigorous use.
Many premium dildos also offer dual-density constructions – a soft outer layer with a firm inner core – to give a realistic feel without sacrificing rigidity. For example, a dual-density dildo might have a squishy 00-30 exterior over a firm A20 core, mimicking the softness of skin over muscle. This approach delivers the best of both worlds (cushiony feel with solid support).
Butt Plugs (Anal Plugs)
Range: Typically Medium to Firm – roughly Shore 00-50 up to Shore A15 is common for silicone plugs. Some plugs are offered in softer grades too (down to 00-30), but very soft plugs can be challenging to insert if they flop. Smaller plugs especially tend to be on the firmer side (A10 or so) for ease of use.
Details: Butt plugs usually benefit from a bit more firmness for a couple of reasons:
Plugs are often slimmer or have narrow necks, so a very soft material would make them too floppy to guide in. A medium or firm silicone helps the plug hold its shape during insertion. For instance, one example might be a soft plug at 00-50 versus a firmer version at 10A – the latter will be more rigid and easier to push in and also stay in place once inserted.
Users often want a plug to “stay put” once inserted, and a slightly firmer silicone provides that secure feeling. A soft (00-30) plug can feel more comfortable once in, but if it’s too soft, the sphincter muscles might deform it or push it out more easily. Thus, many plugs aim for a happy medium: soft enough to be comfortable, but firm enough not to collapse or buckle during use.
That said, larger anal toys (like those with big diameters or a bulbous “knot” shape) might be offered in softer grades so that they can compress during insertion. A firmer plug will emphasize a “full” or “popping” sensation (for plugs with a wide section) more strongly, whereas a softer plug will squish down and go in more gently. Designers should choose hardness based on the plug’s size and the experience level of the target user. For a beginner-friendly small plug, an intermediate firmness (around Shore 00-50) is often recommended; for a seasoned user’s larger plug, soft could work to ease insertion, or firm could be chosen for more intense impact – depending on the goal.
Sleeves and Strokers (Masturbation Sleeves)
Range: Extra Soft – roughly Shore 00-20 to Shore 00-30 for most silicone sleeves/strokers. These products are meant to be very soft and flesh-like. (Note: Many sleeves on the market use TPE/TPR “jelly” materials to achieve extreme softness, but high-quality platinum silicone sleeves will aim for a comparable softness in the Shore 00 range).
Details: For any product that encases sensitive body parts (like a penis sleeve or masturbator), a very gentle, gel-like silicone is ideal. A typical silicone stroker might use something like Ecoflex™ 00-30 silicone, which is extremely squishy (00-30 is about like a gummy candy) and stretchy. This allows the sleeve to accommodate and stimulate without too much resistance or friction. In fact, when DIY makers accidentally used a firmer silicone (around Shore A10) for a stroker, they found it turned out too hard, whereas switching to a 00-30 made it appropriately soft and comfortable.
Why not firmer? A firm silicone in a sleeve would feel unpleasantly hard and could even be abrasive. Users generally want a sleeve to simulate a soft, real feeling. Thus, soft silicone for adult toys like strokers is key to achieve realism. The downside of very soft silicones is that they can be tackier (sticky) and less durable, so manufacturers might have to balance softness with tear strength (sometimes adding internal textures or thicker walls to prevent rips).
Structures and Dual Layers: Some advanced sleeve designs might incorporate an internal structure or firmer sections to modulate tightness, but the parts in direct contact with the body are kept very soft (often the softest silicone available). If a product requires a bit more form (e.g., a sleeve with a case, or a section that needs to stay open), one might use a slightly firmer 00-30 for the base or exterior, and an ultra-soft 00-20 for the internal canal.
In summary, expect silicone sleeves to be the softest of all silicone adult products, maximizing comfort and realism. Always ensure these ultra-soft silicones are high-quality platinum-cure so they remain body-safe and non-porous even at low durometers.
Vibrator Outer Shells (Soft Silicone Casings)
Range: Soft to Medium Soft, typically Shore 00-50 up to around Shore A10-20 for the outer silicone layer on vibrators and vibrating toys. This outer layer is often a thin silicone skin over a firm internal frame or motor housing, so it doesn’t need to be as stiff as a standalone toy.
Details: Most silicone vibrators (rabbit vibes, wand covers, cock rings with vibes, etc.) have a soft-touch silicone exterior for a pleasant feel, but that silicone also must be durable and fit snugly over the device’s internal components. Common choices:
Around 00-50 (medium) is used in many vibrator sleeves: it’s soft to the touch and still squeezable, but not so floppy that it sags off the device. Because the silicone layer is usually not very thick on a vibrator, using an ultra-soft 00-20 could lead to tearing or the material pulling away from the core. A medium-soft (00-50) provides good wear resistance and a smooth, plush feel.
Some high-end vibrators use slightly softer silicones (00-30 or Shore A5-A10) in zones meant to mimic a “real skin” feel (for instance, the tip of a vibrator might have a squishier section). Silicone around Shore A5–A10 is described as feeling like human skin – very soft and pliable to the touch. Using such a soft silicone on the outer shell can make a vibrator feel more premium and lifelike. Internally, the rigid plastic frame provides support, so even a low-duro silicone can be used on the surface without making the toy overall too floppy.
Structural Considerations: If the design involves very thin silicone sections (like a thin sleeve over a bullet vibe, or a flexible rabbit “ear”), going a bit firmer (e.g., Shore A15) can prevent tearing and help the part maintain shape during vibration. In contrast, for broader surfaces where a luxurious feel is desired, softer silicone is a selling point.
Manufacturers should balance touch sensation with durability for vibrator exteriors. A good approach is often to prototype with a couple of hardnesses – e.g. try a Shore 00-50 vs. a 10A – and test the feel and longevity. Remember that a vibrator’s performance can also be affected by silicone hardness: a very soft casing might dampen vibrations more, while a slightly firmer one transmits vibration with less absorption. So the “right” hardness can also depend on whether you want to muffle or maximize the vibration strength.
(One more note: Silicone “Dual-Density” or Composite Builds – Some vibrators and dildo products use a combination of hardnesses, like a soft outer shell with a firm core. For vibrators, this could mean a soft silicone layer over a solid inner structure. For dildos, as mentioned, it can mean a squishy exterior with a firmer inner core for realism. This technique is worth considering if you want to offer a soft feel without sacrificing stability.)
Soft vs. Firm Silicone: Feel, Durability, and Performance
Every hardness choice involves trade-offs. Here’s a look at the pros and cons of softer vs. firmer silicone in adult toys:
Soft Silicone (Low Shore Hardness) – Pros: Extremely lifelike, plush feel that can closely mimic real skin or tissue. Softer silicone conforms to the body more, which can enhance comfort and reduce risk of discomfort from pressure points. It’s forgiving on texture: bold ridges or bumps will feel gentler in a soft toy (great if your design has intense texture but you want a mild feel). Also, beginners often find softer toys less intimidating. Cons: If too soft, the toy can become too floppy, making insertion or precise use difficult for items like long dildos or slim plugs. Very soft silicone can also dampen vibrations more (in vibrating toys) and may wear out faster – softer materials typically have lower tear strength and can be prone to nicks or deformation under stress. Additionally, soft toys provide less pressure, so users seeking strong g-spot/prostate stimulation or a “full” sensation might find them lacking.
Firm Silicone (Higher Shore Hardness) – Pros: Great structural integrity – firm toys hold their shape easily and insert with more ease if they are narrow. They deliver more intense stimulation: textures are felt more sharply, and a firm toy can apply lots of pressure to desired spots (for those who enjoy a strong massage or a pronounced “pop” from an anal toy’s bulb). Firmer silicone is usually more durable and tear-resistant, making it suitable for designs with thin sections or high stress points. They also tend to transmit vibrations more efficiently (less energy lost in wobble). Cons: A very firm toy can be less comfortable, especially for beginners or for fast, vigorous use – there’s less “give,” so the user might need more warm-up and lubrication. It also feels less like the real body; the trade-off for intense stimulation is that it can feel hard or rubbery. Users who prefer a gentle, life-like experience may not enjoy a toy that is “much like a car tire” in density. Finally, extremely firm silicone (beyond what’s needed) could make insertion painful or increase risk of minor injury if the user isn’t careful.
In practice, many companies aim for a middle ground with options. As mentioned earlier, a popular range for quality adult toys is Soft (≈Shore 00-30), Medium (≈00-50), and Firm (≈Shore A10). This covers most bases: soft for realism, medium for balance, and firm for intensity. Anything softer or harder tends to be niche – ultra-soft 00-20 is loved by some but impractical for many shapes, and very hard (20A+) is only for specific needs or hybrid designs.
Tips for Choosing the Right Softness for Your Product
Selecting the perfect silicone hardness for an adult toy involves considering the toy’s design and your target market’s preferences. Here are some tips and best practices:
Consider Size and Shape: The dimensions of your toy dramatically affect how a given hardness feels. Thicker or larger toys will feel firmer to the user even at the same durometer, simply due to the bulk. Conversely, very slender or long toys can feel floppier. If your design is large or girthy, you might choose a softer silicone (so it’s not too rigid when filled out with material). If the design is thin, has a narrow neck, or requires insertion precision (like a slim plug or dildo with a pointed tip), lean toward a firmer silicone so it doesn’t buckle during use. For example, a knotted dildo or plug with a thin neck might do well in medium/firm to help that neck stay upright for insertion, whereas a chubby dildo could be very soft and still not flop too much because of its mass.
Think About Texture Detail: Does the toy have lots of ridges, bumps, or complex surface details? If yes, hardness will decide how those textures are perceived. Firmer silicone makes textures more intense – every bump will be felt distinctly. This can be a selling point for users who love strong stimulation. On the other hand, if your target customer is texture-shy or you have very aggressive textures that might be painful when rigid, using a softer silicone will mellow out the feel. Tip: A highly textured anal toy, for instance, might be better in soft/medium so it’s not too overwhelming internally, whereas a smooth but anatomically shaped toy could be offered in firm since texture isn’t a concern.
Know Your Audience (Experience Level & Preference): Gauge who the product is for. Beginners or casual users often prefer mid-range softness for comfort. In fact, one indie maker notes that for absolute beginners they typically recommend starting with Medium (Shore 00-50) or Soft (00-30) toys, as these offer a balance of ease and comfort. An advanced user or a niche market (e.g. those who specifically seek very soft, “real feel” toys, or conversely those who want extreme firmness) may appreciate options outside the mainstream. If your product line targets a luxury “realistic feel” segment, err on the softer side or consider dual-density construction. If it’s targeted at a fetish crowd that enjoys intense stimulation (like pronounced textures or very large toys), offering a firmer option makes sense.
Consider the Toy’s Function: How the toy will be used can dictate hardness needs. For example, a dildo intended for use in a strap-on harness benefits from being a bit firmer (around medium-firm) so it doesn’t flop around when attached to the harness. A suction-cup base dildo might also need medium firmness in the shaft for the suction cup to stick well and the toy to stand upright. Vibrating toys might require a certain hardness so that the vibrations carry well – too soft, and vibrations could dampen; too hard, and the toy might not have a nice feel. If the product is an anal toy meant to stay in (plug, prostate massager), remember that walking around with it is easier if it’s not too soft (soft plugs can slip out). Always ask: does this toy need to support weight, maintain a shape, or deliver motion? If yes, lean firmer; if the toy’s job is to provide cushion or simulate flesh, lean softer.
Use High-Quality Silicone and Additives Wisely: Once you’ve chosen a base hardness, you can fine-tune feel with additives. For instance, adding a bit of silicone oil (thinner) to a silicone mix will soften the final product further – useful if you want a Shore A5 base silicone to behave a bit more like A2. Be cautious: too much softener can weaken the material. Some manufacturers custom-blend to get in-between durometer values (e.g., something between 00-30 and 00-50) to achieve an exact feel. Always test these blends for cure consistency and durability. If you need extra tear strength at a given softness, consider using silicone grades known for higher tensile strength, or designs that distribute stress (thicker cores, etc.), rather than just upping hardness and compromising feel.
Consider Dual-Density or Layered Designs: As mentioned, you don’t always have to pick one hardness for the whole toy. Dual-density silicone toys – soft outer, firm inner – are popular for a reason: they let you have an extremely soft surface without the toy collapsing on itself. If your budget and manufacturing process allow, think about whether a two-layer design could enhance your product. For example, a vibrator could have a 00-30 gel layer over a rigid plastic frame, or a dildo could have a soft tip with a firmer base for stability. Some products also use “split firmness” (a toy that is soft in one section and firm in another) to optimize performance. A common case is a dildo with a soft shaft and a firm base, so the shaft feels lifelike but the base anchors well in a harness or hand. These techniques let you customize softness in different functional areas of the toy.
Finally, always prototype and get feedback if possible. What looks good on paper – e.g., a super soft silicone for a certain toy – might reveal unforeseen issues (too floppy, too sticky, etc.) during testing. Having samples in a couple of Shore hardnesses and trying them (or getting tester feedback) can validate if you’ve picked the right softness for your market.
Take Action Now
Choosing the right silicone softness is both an art and a science. The Shore hardness you select will shape the user’s tactile experience and the product’s performance. By understanding Shore A vs. Shore 00 scales and considering the specific demands of dildos, plugs, sleeves, and vibrators, you can make informed decisions that align with your product goals. Remember that soft vs. firm is a spectrum – there is no one “best” hardness for all cases. It’s about finding the sweet spot for each design and audience, and sometimes offering options to cover personal preferences.
If you’re unsure or need expert advice, we’re here to help. Contact our silicone factory for guidance in selecting or even custom-blending the perfect Shore hardness for your adult toy products. With our experience in manufacturing silicone adult products, we can assist in prototyping different durometers or implementing dual-density designs to achieve just the right feel. Let’s work together to create the ideal softness that will delight your customers – a toy that not only meets quality and safety standards, but also delivers the desired experience in use. Feel free to reach out to our team for any questions or to discuss your next project’s material needs.
Hi, I am the author of this article. For the past 10 years or so, we have been dedicated to meeting the custom silicone product needs of our customers from over 50 countries and regions around the world.
If you have any questions, please contact us for a free, no-obligation quote.